Since its launch in 2016, an estimated 250 million users share contents through Instagram Stories. Moreover, there are many brands and businesses that have seen the potential of this tool to increase their visitor traffic and interact with their audience. What is the secret of its success? Perhaps its ease of use or its originality, or the funny point that the photographs and videos have retouched with filters, brushes, texts, emojis, etc.
The fact is that Instagram Stories has been a new opportunity to communicate for individuals and companies, and is undoubtedly the perfect complement to reach more followers. But do you know how to get the most out of it? Attention because, in what follows, we leave you some tricks that will help you to maximize this function of Instagram.
10 Tricks for Instagram Stories You Should Use
The thing in your life or in your office is sure to be full of things or anecdotes to share. If you do not have them, get some! Show your followers your study, videos or spontaneous photos with your work, projects and products. The secret of success lies in spontaneity, and you will see how your Instagram Stories will be as or more successful than any other normal posts.
The visualizations of your Stories will be increased if you add hashtags in them. Your Stories will appear in searches for that hashtag, and Instagram users will be able to click it and see who else is using it. #Love #Photooftheday #Fashion #Beautiful or #Happy are some of the most used currently.
You can also add your geographic location in your stories. When people see your stories they can touch your location tag and visit other photos and stories in the same place. The same way, maybe people who are seeing other stories can get to yours through the location tags.
3. Use funny stickers
Animate your photos and videos with fun stickers! You have a lot to choose from, and Instagram updates them frequently, so you can select the ones that are very funny for your story. You will see how you success to capture the attention of the public.
4. Text in the stories
Writing about your videos or photographs is a good resource for a greater projection of your Instagram Stories. Have you considered adding text? It is a resource that usually works well. Just make sure you do not write something too long, and place it in strategic places, neither too high nor too low in the image.
5. Links
It is very important that in some stories you enter a link to your website, eCommerce or blog. In this way, your users can be redirected to the certain content of interest.
6. Stories to announce events
Are you going to participate or organize a workshop or event? Take advantage of Instagram Stories to promote it. It will be the perfect complement to give greater diffusion. Mount it in an original way, and you will see the results. And of course, do not forget to enter a link to a website for the most interested.
7. Recycle content from your blog
If you have a blog, it’s a good idea to recycle some of the images and convert them into slides, even with some text and of course, link to the web. It would be to create several images style infographic with the same message as your blog post.
8. Take advantage of Instagram Live
Instagram Live is one of the options of the moment. Why do not you announce previously and through an image on Instagram Stories, your live broadcasts? Remember to add a link and make clear the time and date you will do them.
9. Take advantage of templates for Stories
Another trick for Instagram stories is use the Instagram templates to implement. There are several platforms with templates of different types for Facebook, Instagram and other social platforms. One of them is Easil, a very simple tool with different graphic patterns but you must download to a Dropbox folder and then use in your Stories. Another option is the InShot application, an editor of photos and videos for Instagram with different effects. An alternative, no doubt, very profitable if you use templates for your Instagram Stories.
10. Check your audience
Another advantage of Instagram Stories is that it allows you to analyze the number of people who have seen your stories. With this tool you can see which story works best and give your followers what they want.
If you have come this far, you will see that it is very easy to make use of Instagram Stories. Remember above all to bring originality, creativity, and that touch of spontaneity so interesting in these tricks. What are you waiting to try it?
How useful was this post?
Click on a star to rate it!
Average rating / 5. Vote count:
